An AI agent for ecommerce: how IMBODY sells a fitness machine end to end in chat

An AI agent for ecommerce: how IMBODY sells a fitness machine end to end in chat

A high-ticket ecommerce deal doesn't close on an "add to cart" click. It closes in a conversation. IMBODY develops and markets a smart home fitness machine: a premium product where every purchase is a decision that needs guidance. At IMBODY, an AI agent runs that sales conversation in WhatsApp sales, from the first inquiry to checkout.

The agent is available at any hour and answers immediately: it maps the need, matches the right model, answers spec questions and handles objections on their merits, value against price, not an automatic discount. When the customer is ready, the agent closes. In the middle of one conversation a customer stopped and asked: "Wait, am I talking to an AI?", that's how human the conversation felt. His words, not our promise.

This is the autonomous end of the system. In Upperfloor's managed system, about 10-20% of deals close autonomously end to end, and 80-90% reach a rep ready to close. IMBODY shows what happens when the product and the conversation allow a full close in chat.

The numbers tell a story of capacity, not replacement: about 1,800 leads a month are managed today by one salesperson working alongside the managed system. Before, a salesperson handled 300 to 500 leads a month. Roughly 3.5x, one person with a system instead of a team chasing paperwork.

"A simply exceptional product, for a whole year now it has revolutionized my business's sales." - Shlomi Nachman, owner, IMBODY

If you have enough inquiries but not enough control.